- Task 1.
We are given a paragraph and asked to fit it into the column as perfect as we could changing the point size, the size used is 10.74 which makes the leading 12.888.
We were then asked to duplicate the text 4 times in each column reducing each columns point size by 1pt. then to change the leading in order the fit the text perfectly in the box.
The correct terminology for point size and leading you would say '12 on 13' meaning 'point size on leading'.
When asked to select the most legible column due to change in point size and leading, column 2 seems to have the most legibility to me, column 3 has too much space inbetween lines and column 1 seems to cramped.
Automatic leading should always be change to improve legibility.
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Column 1 - 9.74 on 14.6
Column 2 - 9.74 on 14.6
Column 3 - 9.74 on 14.6
Column 4 - 9.74 on 14.6
Using width size to improve legibility, Column 1 is nearly impossible to read, Column 3 seems the be the easiest to read, the reason 4 is harder to read is that by the time you eyes reaches the end of the line your reading you loose track of were the next line starts due to the length of it.
A rule of thumb with type:
- You never go below 5 or 6 words on a line, roughly 36 characters.
- You never go over 11 or 12 words on a line.
Experimenting with changing the typeface, weight and alignment.
- aligned left is also known as 'ragged right'
* Justifying text makes it smaller.
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