Brief
Create a campaign commemorating the people who helped build the James Webb Space Telescope.
Background / Considerations
I aim to create the visual identity for a campaign showcasing the launch of the space telescope, focusing
mainly on the beautiful design of the telescope itself whilst maintaining a computerised aesthetic to
represent the technology used throughout their mission.
Maintain a very professional feel throughout to keep up with N.A.S.A’s already sharp aesthetic.
Mandatory Requirements
› Exploring the visuals captured by existing space telescopes
› Experiment with merging analogue and digital processes
› Explore a range of print techniques and finishes
› Appropriate and consistent use of typography.
› Explore interesting ways to create way finding
Deliverables
› Logo
› Posters
› Invitation
› Envelope
› Packaging for gift
›
Promotional material
› Typeface › Publication
› Stamps
› Wayfinding
›
Business Cards
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