Serif 2.

Having furthered another idea for the Gent logo i decided my script design for the G wasn't appropriate, it seemed to feminine, i need the design to be bold and geometric as apposed to a single flowing line.

At first this idea didn't look great on the computer but i forgot how much time needed to be spent on vector based imagery, after a lot of re working i am fairly happy with the designs although they do need more time spent on them. I will still continue to develop my other ideas to get the best result but so far this idea is the strongest to me.

Furthering the serif idea i wanted to see if i create a logo where the letter forms flow through creating parts of other letters, it doesn't look great at the minute but seems like a cool idea and i will continue to develop it.